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Why Everyone Is Moving (Back) to Iowa — And You Might Want to Join Them

There’s a delightfully irreverent gift shop based in Des Moines called Raygun where you can buy t-shirts emblazoned with slogans like, “Des Moines: French for ‘The Moines’” and “Iowa: 75% Vowels. 100% Awesome.”
(I once asked a friend why Iowans are so funny. “We have to be,” he said. “We live in Iowa.”)