Clementine's Naughty & Nice Creamery opened in 2015, and almost instantly became a St. Louis obsession, with four-hour wait times(!) on the weekends. Visitors and residents alike can't get enough of the creamery's locally sourced, house-made ice cream. The company's founder, Tamara Keefe, never planned to live in St. Louis, let alone become a local ice cream icon — here, she tells Livability about making the decision to leave corporate America, the evolution of Clementine's, why vanilla is the best ice cream flavor, and how her business couldn't have thrived without a little "St. Louis magic."
Name: Tamara Keefe
Occupation: Owner, Clementine's Naughty & Nice Creamery
Location: St. Louis, Missouri
Where are you from originally, and how did you come to live in St. Louis?
I was born in Denver, but raised on the beach in Southern California from primary school on. After my B.A. at Pitzer, I studied Jurisprudence and Ethics at Oxford University and went on for a MBA from the Drucker School at Claremont Graduate University. While in grad school I was recruited to work for Dupont, then in 2008, relocated me to St. Louis to work in Global Business Development.