Discover West Central Wisconsin
Innovative companies and plenty to see and experience give the region appeal.
Hey, Weight Up
A Barron County company takes on all manner of weighty issues. Rice Lake Weighing Systems is a global leader in manufacturing and distributing weight-related products and equipment used in a number of industries.
The company, founded in 1946, offers more than 40,000 products, with more than 1 million items in stock and available for immediate shipping.
Rice Lake products include agricultural scales, balances, health scales and vehicle weighing scales used in industries as diverse as aviation, construction, commercial fishing, energy, food processing, forestry, manufacturing, pharmaceuticals and waste management.
Did You Know... Laura Ingalls Wilder (1867-1957), author of the famed Little House on the Prairie series of children’s books, was born in Pepin County in West Central Wisconsin? The books were based on her childhood in a pioneer family and were the basis for the Little House on the Prairie TV series.
Solutions By Cedar
West Central Wisconsin is home base for a major engineering and architecture firm.
Founded in 1975, Cedar Corp. has offices in Menomonie in Dunn County as well as Madison, Green Bay and Cedarburg, where it provides engineering, architecture, planning, economic development, environmental, land surveying and landscape architecture services.
The company’s clientele list includes major industry, small business owners, local government, public utilities, educational and religious institutions, health care facilities and private property owners.
With its long history of brewing, it is no surprise that Wisconsin is at the epicenter of the craft beer movement. West Central Wisconsin is home to a number of craft brewers, many of them in renovated historic buildings that are helping to revitalize downtowns across the region. At the same time, residents have developed a taste for craft spirits.
Live the Good Life in Western Wisconsin
A Chippewa County establishment is serving both craft movements. Chippewa River Distillery & Brewster Bros. Brewing Co. in Chippewa Falls offers a selection of beers brewed on site and a distillery that produces vodkas, rye whiskey and schnapps with locally sourced ingredients and specially designed equipment.
Chippewa River Distillery & Brewster Bros. Brewing Co. has become a popular gathering spot that includes a taproom and cocktail room, rooftop seating in warm weather months and tours of both the brewery and distillery. Food trucks are often on-site and live music is booked on the weekend.