Top 25 Best Places to Live in the Southeast
The American Southeast, a region celebrated for its incredible biodiversity, draws millions of people in with its unique blend of natural beauty, deep history and vibrant culture. From the serene coastlines of the Carolinas to the mist-covered peaks of the Appalachian Mountains, this part of the country offers a spectacular variety of landscapes and lifestyles.
Upbeat cities like Nashville and Austin consistently attract an array of newcomers thanks to their top-tier education and healthcare systems. Simultaneously, smaller regional cities offer new residents a slower-paced lifestyle within exceptionally tight-knit communities.
Every single year, Livability identifies the best places to live in America. Our data-driven ranking examines cities with populations between 75,000 and 500,000, using nearly 100 different data points to pinpoint the top communities nationwide. Here, we are highlighting the best places to live in the Southeast based on our latest proprietary research. Each of these cities has something special to offer – read on to find your next home.

In This Article
Alabama: Tech Innovation and Coastal Charm
Huntsville, Alabama
Southeast Rank: 1 | Population: 233,615
Known as “The Rocket City,” Huntsville is braced for takeoff, but its recent trajectory has made it far more than just a launchpad for NASA. As the largest city in the state, Huntsville boasts impressive stats, including a growing population, low unemployment rates and a strong job market with plenty of good-paying jobs. This is especially true in the fields of aerospace, engineering and technology. NASA’s Marshall Space Flight Center and the Redstone Arsenal understandably contribute to Huntsville’s reputation as the Rocket City, exciting residents and tourists alike with cutting-edge research and career opportunities.
It isn’t all space exploration and rocket science here; for the people living in Huntsville, the city stays down-to-earth. Those who relocate to this fast-growing city are welcomed by an excellent quality of life, with a mix of housing options from downtown digs to golf-course living. The opportunities to have fun in the sun are out of this world. Nature enthusiasts appreciate the area’s abundant natural beauty. Locals enjoy everything from hiking and biking to water sports at Monte Sano State Park and Wheeler National Wildlife Refuge. Places like the Orion Amphitheater and Lowe Mill ARTS & Entertainment – the largest privately owned arts facility in the South – have turned this tech hub into a legitimate arts hub where residents swap lab coats for local brews and live music. The city also has minor league sports teams to cheer on in nearby Madison (yes, the baseball team’s name is really the Rocket City Trash Pandas!).
While Huntsville has experienced unprecedented growth in recent years, the community is committed to ensuring this growth is inclusive; the city’s Office of Multicultural Affairs actively champions equity through the Civic Engagement Academy, a program designed to bridge the gap between residents and local government. Families benefit from a public school system that ranks among the state’s best for STEM, and a calendar full of events keeps the community connected.
Why Huntsville is a Great Place to Live in the Southeast:
- Known as “Rocket City,” Huntsville is a global leader in aerospace and defense, with historic ties to NASA and Redstone Arsenal. Huntsville has one of the most stable and highest-paying job markets in the Southeast.
- With the launch of Eli Lilly’s $6 billion pharmaceutical campus and major expansions by industry giants such as Blue Origin and Meta, Huntsville’s economy is undergoing a transformation.
- Huntsville is a natural fit for outdoor enthusiasts, with a walkable downtown and access to the trails of Monte Sano State Park and Huntsville Botanical Garden.
- Lowell Mill ARTS & Entertainment and Orion Amphitheater are favorite spots for exploring Huntsville’s artistic endeavors.

Birmingham, Alabama
Southeast Rank: 2 | Population: 205,987
Birmingham is affectionately known as the “Magic City,” and this Southern hotspot has the magic touch. Over the last several decades, Birmingham has reinvented itself from an industrial steel giant to a destination for culture, health care and innovation. Nestled in the foothills of the Appalachian Mountains, this Southern city offers a lifestyle that balances big-city amenities – like James Beard Award-winning restaurants and world-class medical research – with a low cost of living and a neighborly pace of life.
Birmingham is committed to building a tight-knit community. The city’s spirit shines through its jam-packed calendar of festivals, like the Magic City Art Connection in April, when downtown Birmingham becomes a contemporary art epicenter. Other can’t-miss community events include Fiesta BHAM, the Sloss Music & Arts Festival and Food Truck Fridays.
When it comes to having fun, there is no shortage of things to do in Birmingham. Railroad Park is a popular spot, hosting a free Symphony in the Summer concert series, and City Walk BHAM is a popular gathering space, with food trucks, pickleball courts, a playground and a weekend market. The city is dotted with museums, theaters and music venues that cater to a wide range of interests. The Birmingham Museum of Art houses an impressive collection, while the Alabama Theatre often puts on Broadway shows and live musical performances. History buffs love to linger at the Birmingham Civil Rights Institute, which explores the city’s historical significance in the Civil Rights Movement.
Those hoping to move to enhance their career won’t be disappointed. The market is robust and diverse, with opportunities across health care, finance, technology and education. Several organizations around town, such as REV Birmingham and the Community Foundation of Greater Birmingham, promote inclusive growth. Welcoming neighborhoods, quality schools and affordability only add to Birmingham’s long list of family-friendly accolades.
Why Birmingham is a Great Place to Live in the Southeast:
- Birmingham is an innovation hub; the city is a hotspot for jobs in health care, finance and technology.
- Known as the “Dinner Table of the South,” Birmingham has a world-class culinary scene with a variety of flavors.
- Living in Birmingham is highly affordable, with a cost of living and housing market below the national average.
- Birmingham is full of history, and it is displayed throughout the city.
Arkansas: Natural Beauty and High-Tech Output

Fayetteville, Arkansas
Southeast Rank: 10 | Population: 102,767
Arkansas is nicknamed the Natural State, and residents living in Fayetteville will show you why the city is a natural fit. Located in northwest Arkansas, Fayetteville is a desirable place to call home for many reasons, but among the top are its lower-than-average cost of living and its commitment to the natural beauty that surrounds it. Nestled in the Ozark Mountains, Fayetteville boasts 70 parks, 40 miles of trails and three lakes.
The city has Razorback pride, evident in its revitalized downtown area (check out Dickson Street for live music, arts and an authentic culinary scene). With more than 175 events in Northwest Arkansas, residents can take their pick – from a Mardi Gras parade or a Pride celebration to the Washington County Fair, craft shows and street parties, to name just a few.
Industry sectors such as manufacturing, retail and technology are among the largest in Fayetteville, and the city has a thriving innovator/startup business community supported by the University of Arkansas’ Office of Entrepreneurship & Innovation. The university, with more than 27,000 students, offers a variety of events that the community can enjoy. Health care options are plentiful in Fayetteville, too. As a result, the city has a strong sense of community, and incentive programs entice new residents to call the city home.
Why Fayetteville is a Great Place to Live in the Southeast:
- The 2026 Milken Institute Index named Fayetteville the #1 Best-Performing Large Metro in America for its job growth, wage increases and high-tech output.
- Fayetteville has a robust and high-paying job market and is at the center of the Fortune 500 Corridor.
- Fayetteville is a quintessential college town with lots of artistic amenities and a culture of innovation.
- Fayetteville is affordable, with median home prices more attainable and relatively low property taxes.
Florida: Sunshine & Strong Job Markets

Tampa, Florida
Southeast Rank: 8 | Population: 422,810
Living in Tampa means that the people who call Cigar City home get a taste of all sorts of cultures. From waterfront parks to museums and easy-to-reach beaches, local residents have no shortage of fun ways to spend their weekends. Year-round balmy temps, professional sports teams to cheer on and a 2.4-mile riverwalk lined with fun activities and sights add to the appeal. These fantastic amenities are a big reason why Tampa is a great place to live.
The median age in this coastal city is 36, making Tampa a magnet for young professionals. There are plenty of career opportunities, too. The city is an economic engine for Florida’s West Coast, powered by a diverse mix of industries, and is a growing hub for the IT and life sciences fields. Tampa is also a destination for company headquarters and has a strong defense and security industry. The region’s 80 colleges and tech schools provide companies with a strong talent pipeline, allowing residents to train for new careers or level up their skills.
All are welcome in Tampa, too. The city’s workforce includes individuals from 130 countries. A melting pot for cultures, the food scene is diverse and Cuban torcedores have been making hand-rolled cigars in Ybor City since 1885. Tampa is also an LGBTQ+-friendly city, and every March, thousands celebrate at the Tampa Pride Parade and Festival in historic Ybor City
Why Tampa is a Great Place to Live in the Southeast:
- Tampa is outpacing many traditional tech hubs and has experienced a massive surge in cybersecurity, fintech and AI startups.
- With no state income tax and an accessible housing market, Tampa is affordable.
- Tampa offers a waterfront lifestyle and is centered on the Tampa Riverwalk, which connects neighborhoods, parks and museums.
- Tampa is family-friendly and offers plenty of kid-approved attractions, including ZooTampa, the Florida Aquarium and Busch Gardens.

Gainesville, Florida
Southeast Rank: 16 | Population: 145,212
Gainesville is home to the University of Florida, and residents can enjoy all kinds of perks associated with a college town, including the youthful energy that spills over from the campus. Cheer on the Gators or catch performing arts shows at the 1,700-seat Phillips Center theater. One of the most unique things to do is to head to the University of Florida Bat Houses around dusk to watch the winged mammals emerge at night.
High-quality higher education helps rank Gainesville as a great place to live, but it isn’t all work and no play for the people who live here. The area has a dynamic economy and several thriving industries. Located between downtown Gainesville and the University of Florida, the Innovation Square development is a hub for tech, science and research. The city is also a hub for arts and culture, with several museums and unique exhibits that help locals become lifelong learners. For instance, the McGuire Center for Lepidoptera and Biodiversity focused on butterflies and moths.
Another perk of living in Gainesville is the seamless transportation. The city has a regional airport, and travelers can connect from Jacksonville and Lakeland using Amtrak’s Thruway bus service. Locals also have plenty of places to play, with more than 3,200 acres of parks, recreation spaces and natural areas, including community gardens. Depot Park is a primo park for families, with waterfalls, pop jets and water cannons at the Blue Grotto, a playscape inspired by the underwater caverns of Central Florida.
Why Gainesville is a Great Place to Live in the Southeast:
- Gainesville is a world-class hub for healthcare and research, anchored by the University of Florida.
- Gainesville is for nature lovers, with crystal-clear waters.
- Top-ranked schools, vibrant arts and a central location mean Gainesville is a small town with big-city amenities.
- Gainesville is affordable, with no state income tax and housing costs lower than the national average.

Orlando, Florida
Southeast Rank: 21 | Population: 346,520
Disney is known as the happiest place on Earth, and all those good vibes spill over into everyday life for those living in Orlando. Residents here can enjoy year-round sunshine, diverse neighborhoods, access to excellent health care and, of course, mingling with Mickey at Disney World.
The city has more than 35 colleges, universities and technical schools, which provide a strong talent pipeline for the region’s diverse industries. With a mixture of quality public and private schools, Orlando is a perfect place to relocate for families with young children. And the tight-knit community will make you feel right at home.
Those considering moving to Orlando have their pick of communities, like Lake Nona, designed with health and wellness in mind. Here, neighbors come together to sweat it out at Saturday morning fitness classes in Boxi Park. Arts and culture are big here, too, as Orlando is home to premier museums, galleries and theaters, including the Dr. Phillips Center for the Performing Arts and the Orlando Museum of Art. Plus, the city is pretty diverse, making it a cultural hub for those looking to celebrate a community with people from all walks of life.
Why Orlando is a Great Place to Live in the Southeast:
- Florida’s tax advantages are a major draw for businesses, and Orlando has a well-rounded economy, leading the nation in job, population and GDP growth across tech, aviation and health care.
- Education is a priority in Orlando, anchored by the University of Central Florida and several A-rated public schools.
- More than 100 lakes and plenty of green spaces, Orlando offers a year-round outdoor lifestyle.
- Dining in Orlando is defined by its highly diverse and international options.

Daytona Beach, Florida
Southeast Rank: 23 | Population: 89,531
Life is sunny in Daytona Beach. With 23 miles of Atlantic shoreline, this Central Florida hotspot has evolved far beyond its roots as a spring break destination into a diverse community of nearly 90,000 residents. While it’s globally recognized for the Daytona International Speedway, locals know it as a city that offers one of the most accessible and affordable lifestyles in the state.
Beyond the sand and shoreline, Daytona Beach is defined by its many neighborhoods and public spaces. The Riverfront Esplanade is a central hub, where botanical gardens and splash pads offer a peaceful alternative to the high-energy entertainment at ONE DAYTONA. Arts and entertainment are within reach, whether you’re exploring the Smithsonian-affiliated Museum of Arts & Sciences, admiring the murals on the Daytona Beach Mural Trail or catching a Broadway tour at the Peabody Auditorium. When you’re ready to get outdoors, Daytona Beach is a natural fit. When the sun is out – which is most of the time! – explore the shaded trails of Tuscawilla Park, play a round at LPGA International or kayak along the Tomoka River.
Daytona Beach is dynamic, offering a collaborative environment where you can grow a career and thrive as an entrepreneur. With many established companies operating here, opportunities for growth abound. For families, the quality of life is sweetened by an A+ school district and specialized schools such as Embry-Riddle Aeronautical University, the gold standard for aviation. Whether you’re watching a sunrise over the ocean or enjoying a local festival, Daytona Beach provides an unbeatable Florida lifestyle.
Why Daytona Beach is a Great Place to Live in the Southeast:
- Daytona Beach is the Motorsports Capital of the World, serving as NASCAR’s headquarters and hosting events such as the Daytona 500 at the Daytona International Speedway.
- With a cost of living consistently lower than other Florida spots and median home prices more affordable than most beach cities, Daytona Beach offers affordable coastal living.
- Daytona Beach is a coastal paradise with 23 miles of white sand and year-round surfing, fishing and boating.
- Home to Embry-Riddle Aeronautical University – the world’s leader in aviation and aerospace education – Daytona Beach is a growing hub for aerospace and education.
Georgia: Southern Charm and Creative Spirit

Athens, Georgia
Southeast Rank: 17 | Population: 129,466
Southern charm meets a vibrant college-town atmosphere in Athens, home to the. Living in Athens comes with built-in college town perks for all, like free admission to the Georgia Museum of Art, which boasts more than 10,000 works in its permanent collection and hosts traveling exhibitions. Residents also get to take part in lively campus traditions, like the “Dawg Walk,” where fans cheer on the football team as it arrives at Sanford Stadium on game days.
Athens earns top marks for creativity, which you’ll find on display everywhere – from the art-filled museums to the innovative chefs driving the local food and beverage scene. The public art throughout the city, from colorful murals and bulldog statues, also earns the city an “A” in the creativity department.
Music lovers can listen to live music here just about any night of the week, and this Georgia city is home to a legendary music culture, having been the birthplace of bands like R.E.M. and the B-52s. The Classic Center Theatre is home to the Athens Symphony Orchestra and hosts touring musical acts and Broadway productions.
When it’s time to get outside, locals can explore green spaces like Oconee Forest Park and ooh and ahh at the beautiful flowers at the State Botanical Garden of Georgia. Neighbors and friends have plenty of opportunities to come together at community festivals like the springtime UGA International Street Festival, which showcases cultures from around the globe and the Athens Farmers Market, which hosts cooking demonstrations with locally grown produce, live music and even has a children’s area where kids can make crafts like sun-catchers.
Why Athens is a Great Place to Live in the Southeast:
- Home to the University of Georgia, Athens is a quintessential college town.
- Athens is a rising powerhouse in biotech and manufacturing, and it is a hub for startups and young professionals.
- With historic Victorian neighborhoods and a walkable downtown district, Athens is full of fun things to do.
- Athens is family-friendly, with great schools and a ton of entertainment options for a city of its size.
Kentucky: Unbeatable Bluegrass Living

Lexington, Kentucky
Southeast Rank: 18 | Population: 331,275
Affectionately known as the “Horse Capital of the World” or the “Athens of the West,” Lexington offers a rare lifestyle where rolling Bluegrass pastures sit side by side with a sophisticated, tech-savvy urban core. Surrounded by 450 world-famous horse farms, Lexington’s identity is tied to its green spaces, but its soul lies in its downtown – full of bourbon distilleries, historic architecture and an unmatched arts scene. Residents enjoy an affordable cost of living (including no sales tax on groceries!), making this one of the most approachable mid-sized cities in the country for young professionals, families and retirees alike.
Lexington bleeds blue, as the city is home to the University of Kentucky, a major economic engine and a constant source of community pride – especially when the Wildcats take the court at Rupp Arena. Beyond the university, Lexington has a diverse economy, with global leaders like Lexmark and Tempur Sealy, as well as a massive Toyota manufacturing hub. Families, in particular, are drawn to the Fayette County Public Schools, which consistently rank among the best in Kentucky.
But it isn’t all work and no play in Lexington! The city prioritizes quality of life through its 100+ parks, including Jacobson Park and the historic McConnell Springs, where Lexington was first named in 1775. Lexington is committed to being a welcoming home for everyone, and that is reflected in its community calendar. From the colorful murals of the Art By Nature initiative to the busy Saturday morning Lexington Farmers Market, there is a sense of closeness and connection here. The city celebrates its diversity through events such as SoulFeast Week and the annual Lexington Pride Festival, ensuring Southern hospitality is inclusive and welcoming. Whether you’re placing a bet at the iconic Keeneland Race Course, exploring the Distillery District or hiking at nearby Red River Gorge, Lexington provides a lifestyle that’s impossible not to love.
Why Lexington is a Great Place to Live in the Southeast:
- Lexington is the “Horse Capital of the World,” and the thriving equine industry and horse culture are a big part of everyday life.
- A buzzing downtown district and historic bourbon distilleries are in contrast with the stunning landscapes of central Kentucky, offering a uniquely Lexington lifestyle.
- Lexington is an academic and innovation hub with a highly educated workforce and top-ranked public schools.
- From tailgating at Wildcats games to hiking along the Legacy Trail, getting out and about in Lexington is easily accessible.
Maryland: Historic Character and Commuter Convenience

Frederick, Maryland
Southeast Rank: 13 | Population: 89,273
History blends with today’s modern conveniences in Frederick. This Maryland city is located just one hour west of Baltimore and is a charming place to live with scenic mountain views, trendy restaurants, art galleries and plenty of wineries and breweries. This city delivers on all those things and more, and it’s no wonder why people love living in Frederick.
The city’s compelling historical significance is evident in its many historic buildings, museums and memorial sites. It’s also the final resting place of notable figures, such as Francis Scott Key (writer of “The Star Spangled Banner”), war veterans from both the Revolutionary and Civil wars, plus a hundred years’ worth of Black history. The city earns its top scores in the education category, and it is easy to understand why. Education is a high priority here, with a top-rated public school system and higher-ed institutions such as Hood College and Frederick Community College.
When it comes to work, the area offers something for everyone, with solid industry sectors in life sciences, advanced manufacturing, tourism, film and technology.
But, it isn’t all work and no play here. Outdoor activities abound, with the city situated near Catoctin Mountain Park and offering plenty of places to hike, camp, bike and swim. Frederick is a growing city with a small-town vibe, yet it offers all the amenities of a big city. The area is awash with public art and galleries, delicious cuisine and plenty of community events to keep residents engaged. On the weekends, you can meander along the Frederick Wine Trail, get lost among the trees at Gambrill State Park or immerse yourself in Civil War history.
Why Frederick is a Great Place to Live in the Southeast:
- Frederick is a hub for BioHealth, anchored by the Fort Detrick campus and the Frederick National Laboratory for Research, providing high-level careers in life sciences and defense.
- Frederick residents get the best of both worlds, and commuting to D.C. and Baltimore metros via the MARC commuter train and I-270 corridor is a breeze.
- Frederick is family-friendly, and education is a community priority, thanks to the highly-ranked Frederick County Public Schools.
- From Baker Park downtown to the nearby Catoctin Mountains, Frederick makes it easy to get outdoors.
North Carolina: High-Growth and Culturally Diverse Communities

Concord, North Carolina
Southeast Rank: 5 | Population: 112,943
Concord means to be in a state of agreement or harmony, and in Concord, it’s easy to live a harmonious life. Within easy commuting distance of Charlotte, North Carolina’s largest city, Concord is a blend of a quaint Southern town and an up-and-coming metropolis, making it one of the best places to live in the Southeast. Known as the place “where racing lives,” the city’s atmosphere is a mix of high-speed excitement and historic Southern charm.
Outside of its proximity to Charlotte (less than 30 miles!), Concord is also near several scenic attractions, including Lake Norman and the Uwharrie National Forest. Its nearly 113,000 residents can enjoy a safe environment with plenty of conveniences, from shopping to dining and entertainment. But you don’t have to leave Concord to experience the good life.
The historic downtown and surrounding parks give Concord a peaceful vibe and contribute to the city’s tight-knit community and friendly atmosphere. The area has a rich history and offers a variety of cultural events and activities, including festivals, museums and galleries. Another draw is Gibson Mill, a revitalized textile mill that is Concord’s premier entertainment destination and home to the Gibson Mill Market food hall, a craft brewery and the Southeast’s largest antique mall.
Concord also has a lower cost of living than many other major U.S. cities, making it an affordable place to live for families and young professionals.
History buffs will love visiting the nearby Reed Gold Mine. This historic site was the first documented gold mine in the country, and the Cabarrus Museum of History features exhibits on the area’s history, including the development of NASCAR. And if you have a need for speed, Concord is home to Charlotte Motor Speedway, which attracts fans and makes the city a major player in the auto racing industry.
Why Concord is a Great Place to Live in the Southeast:
- Concord is known as the “Home of Motorsports,” and is home to the Charlotte Motor Speedway.
- With home prices and a cost of living that remain more affordable than neighboring Charlotte, Concord is an affordable place to live.
- Concord is an innovation hub, attracting investments from industry giants and is one of the fastest-growing cities in the country.
- From an ever-expanding greenway system to museums, recreation is a way of life in Concord.

Durham, North Carolina
Southeast Rank: 7 | Population: 304,063
The quality of life in Durham is unparalleled. Home to a top-ranking hospital system, the prestigious Duke University and an abundance of arts, international foods and entertainment, it’s no wonder that Durham is a great place to live.
Dynamic and diverse are words that describe living in Durham. Located within North Carolina’s Piedmont region, Durham has a strong economy, thanks to its proximity to the Research Triangle. The economy is also bolstered by an energetic startup culture and established companies, making it known as a Silicon Valley of the South.
From the arts to the outdoors, the city is booming with opportunities. It’s artsy, with both renowned film and dance festivals and the largest performing arts center in the state, Durham Performing Arts Center (DPAC). The Durham Arts Council also offers creative learning opportunities for people in the community. That, along with affordable housing, a low cost of living and a first-rate public school system, makes living in Durham desirable. The city is also home to North Carolina Central University, the nation’s first public liberal arts college for African Americans.
However, the city is also steeped in tradition and rich in history, evident throughout the town. Stunning architecture – especially on the Duke University campus – eclectic restaurants and a rich history make this city the perfect place to live, work and play. Plus, you can’t match the boho vibe on Ninth Street, where you’ll find interesting shops and dining spots, or the reinvented work and entertainment district known as the American Tobacco Campus, which used to be a busy industrial district and the headquarters of the American Tobacco Company.
Why Durham is a Great Place to Live in the Southeast:
- There are plenty of economic opportunities in Durham. The city is known as the “Silicon Valley of the South,” and residents have access to a high-growth, high-wage economy.
- Home to Duke University and Health System, Durham residents have easy access to incredible health care options.
- Durham attracts major tech and life-science employers and is the primary point of the Research Triangle Park, the largest research park in the country.
- Supported by Duke University, North Carolina Central University and a diverse public school system, Durham is a highly educated city.

Asheville, North Carolina
Southeast Rank: 9 | Population: 96,701
There’s so much to love about living in Asheville. For starters, the city is resilient. After Hurricane Helene, the tight-knit community banded together and proved exactly why this stunning city is such a great place to live.
Nestled in a beautiful setting, surrounded by the Blue Ridge Mountains, the city is a picture-perfect paradise. Plus, there’s a fun and funky vibe here, with eclectic shops and galleries (in a walkable downtown!), trend-setting independent restaurants, a top-notch craft beer scene, art deco architecture and festivals that celebrate anything and everything.
Did we mention the outdoors? Besides the scenic mountains, you can access the French Broad River, find breathtaking waterfalls nearby and engage in play to your heart’s content at the city’s parks and greenways. The stunning Biltmore Estate and Blue Ridge Parkway are not to be missed, a treat for residents and visitors alike. A drum circle with dogs and dancing takes place downtown on Friday nights; street performers are always ready for a photo op; and dogs dine with their humans everywhere in this city, which is definitely part of its allure. Incredibly, there are more than 300 locally owned stores and eateries serving up an array of great finds and great food. This mountain town attracts both young professionals and retirees, with a strong job market in the education, health care, retail and hospitality sectors.
Why Asheville is a Great Place to Live in the Southeast:
- Asheville is a world-class destination for the arts and creativity, famous for its River Arts District.
- Located in the Blue Ridge Mountains with easy access to the Blue Ridge Parkway and Pisgah National Forest, Asheville is an outdoor lover’s paradise.
- Asheville is a foodie destination and is home to more breweries per capita than almost any other U.S. city.
- There are plenty of economic opportunities in Asheville, and the resilient, diversifying economy supports growth.

Winston-Salem, North Carolina
Southeast Rank: 20 | Population: 259,598
Living in Winston-Salem offers plenty to get excited about. Its Southern charm and affordability are a plus, as are its cutting-edge business environment and arts and culture scene. For example, the city’s Innovation Quarter is conducting important regenerative medicine research in reimagined tobacco factories. Health care and education are also major employers, and it’s easy to see why, with 15 hospitals and primary care medical facilities, and several well-known schools such as Wake Forest University, Winston-Salem State University and Salem College (can you say talent pipeline?).
And, the number of people moving to Winston-Salem is booming. With the cost of living below the national average, residents can get more bang for their buck and choose from a wealth of housing options, from historic homes to downtown lofts. The city has experienced steady growth over the past decade – the population has increased by about 2,000 residents every year since 2010, while still retaining its affordability and quintessential Southern charm.
Beyond work, residents can enjoy an assortment of tasty places to wine and dine, museums, local boutiques and a bustling central business district. Because the city is the gateway to the Yadkin Valley Wine Region, Winston-Salem is a foodie’s paradise. More than 75 restaurants and 30 bars and breweries are located in the downtown area alone! And for those looking to stretch their legs, the city is known for its outdoor exploration opportunities.
The city boasts more than 3,500 acres of parks and 25 miles of trails and greenways, making it a cinch to stay active. Water recreation is on tap (pun intended!) at Salem Lake, with a 7-mile trail along the 365-acre lake with both kayak and jon boat rentals.
Why Winston-Salem is a Great Place to Live in the Southeast:
- Winston-Salem is a city of arts and innovation where its history in tobacco and textiles meets its biotech and regenerative medicine sector in the Innovation Quarter.
- There are plenty of dining options in Winston-Salem.
- Get more bang for your buck in Winston-Salem, known for its affordable cost of living. The housing market is great for first-time homebuyers.
- With a central location, miles of greenways and a colorful arts scene, Winston-Salem offers tons of things to do.

Wilmington, North Carolina
Southeast Rank: 22 | Population: 122,944
Dreaming of an affordable coastal community? That’s just one of the reasons you’ll love living in Wilmington. If your social media feeds are full of the coastal grandmother aesthetic (read: beachy, romantic, intentionally slow-paced), you’ll love what Wilmington has to offer. As one of the best places to live, this city is postcard-perfect. Situated between the Cape Fear River and the Atlantic Ocean, it has a cute riverwalk and a 230-block historic district with moss-draped oak trees and gorgeous architecture.
But the charm doesn’t stop there: This midsize city is close to three island beaches, which means weekends feel like a vacation. Wrightsville Beach is just 8 miles away and is a popular spot for surfing and stand-up paddleboarding. Enjoy nostalgic fun on the boardwalk at Carolina Beach. And at Kure Beach, unplug and unfurl a towel in the sand or go fishing.
North Carolina has become one of the fastest-growing states in the country in recent years, thanks in part to its lower cost of living, thriving arts and culture scenes and stand-out higher education system, which includes a 58-campus community college system. Wilmington, in particular, ranks high for its education offerings. The Southeastern city is home to the University of North Carolina Wilmington, a top doctoral and research institution.
Why Wilmington is a Great Place to Live in the Southeast:
- Wilmington is a coastal paradise, just minutes from Wrightsville, Carolina and Kure Beaches.
- Home to one of the nation’s largest film and television production facilities, Wilmington is the Hollywood of the East.
- Wilmington has no shortage of things to do, from fine dining and independent stores to a historic downtown Riverwalk.
- With mild winters and plenty of green spaces, Wilmington offers a year-round outdoor lifestyle.

Greensboro, North Carolina
Southeast Rank: 25 | Population: 310,878
Greensboro offers locals plenty of amenities, making it a great place to live. Yet, the city still maintains a friendly, hometown atmosphere that welcomes newcomers to this economically and culturally diverse community.
Located in the north-central part of the state, Greensboro is the third-largest city in North Carolina and is roughly equidistant from Raleigh to the east and Charlotte to the west. The city is home to seven colleges and universities, with a total enrollment of more than 54,000 students, and nearly 90% of residents aged 25 and older have a high school degree or higher. A skilled workforce is attractive to companies, and the community has attracted more than 200 international firms.
But living in Greensboro isn’t all work and no play – the city has more than 500 restaurants, a thriving cultural scene, collegiate and pro sports, beautiful gardens and fun festivals throughout the year. It also has a rich history as a key Revolutionary War battle site, a stop on the Underground Railroad, and the site of the first Civil Rights lunch counter sit-in.
Why Greensboro is a Great Place to Live in the Southeast:
- Greensboro is a rising hub for advanced manufacturing and aerospace, making it a great place for skilled workers.
- Known as Tournament Town, Greensboro hosts major NCAA and national sporting events year-round, and sports lovers have no shortage of things to do in Greensboro.
- Greensboro is highly educated, with seven colleges and universities.
- Living in Greensboro is highly affordable, with a hot housing market and a low cost of living.
South Carolina: Lowcountry Luxury and Rapid Economic Growth

Charleston, South Carolina
Southeast Rank: 4 | Population: 163,469
Prepare to be charmed by Charleston, with its steeple-studded skyline, colorful homes along Rainbow Row, cobblestone streets and a pineapple-shaped fountain at the Historic Waterfront Park. (Welcome to town: Pineapples are a sign of hospitality, btw!)
When moving to Charleston, you can slurp oysters by the dozen, sail the harbor and spend Saturdays at nearby beaches – it truly is a place that encourages you to live out your best coastal life.
As one of the best places to live in the Southeast, this Southern city offers a wide range of career opportunities in fields such as life sciences, defense and logistics. Charleston has become known as “Silicon Harbor” because of all the tech companies expanding and setting up shop here, and this beach town is a haven for entrepreneurs. Charleston is highly educated, too, with the presence of the Citadel and the College of Charleston.
Founded in 1670, Charleston is the oldest city in South Carolina. It’s known as the “Holy City” for the prominence of its churches, and was one of the few cities in the original 13 colonies to promote religious tolerance. Today, the city is an exciting combination of history, hospitality and culture for the 163,469 people who call Charleston home.
There are golf courses aplenty, gorgeous gardens and fun ways to experience the Gullah culture (local residents who descended from Africa). When it comes to food, Charleston is a mecca for Lowcountry cooking and creative twists on Southern fare, giving rise to some of the country’s best buzz-worthy restaurants. The historic district is walkable and encompasses the City Market, King Street, the Battery and the French Quarter (yes, Charleston has one, too!). Mild winters, beautiful landscapes and an unmatched shopping scene all further contribute to the good life in Charleston.
Why Charleston is a Great Place to Live in the Southeast:
- Charleston is a coastal paradise where residents can enjoy a year-round outdoor lifestyle and easy access to beaches.
- With cobblestone streets, pastel-colored homes and a historic reverence, Charleston is a living history book.
- Known as a global culinary hub, Charleston has a world-class dining scene.
- Economic growth is booming in Charleston, with a stable job market and a thriving tech sector.

Greenville, South Carolina
Southeast Rank: 6 | Population: 82,477
If this city had an official postcard, it’d likely be of Falls Park on the Reedy, an urban oasis featuring a waterfall that cascades through downtown. It’s just one of the standout features that make living in Greenville so unique and special.
Those who move to Greenville – a city that’s tucked in the foothills of the Blue Ridge Mountains and ranks high in our environment category – will appreciate that this is a region that prizes the outdoors, hooking adventure seekers with nearby waterfall hikes, sparkling lakes and standout state parks like Paris Mountain State Park, a top camping spot.
In town, Falls Park on the Reedy is the city’s premier gathering place, and locals flock to the park to enjoy picnics on the grassy knolls, take in the beauty of the gardens and see the sights from the Liberty Bridge. With a swoon-worthy scenic backdrop, the park also hosts events throughout the year, such as the Upstate Shakespeare Festival, which puts on free summer shows, and Moonlight Movies, held each September and October.
The city is serious about green spaces, too, with the popular Prisma Health Swamp Rabbit Trail running for 28 miles, and the parks and recreation department overseeing 37 parks within the city.
Beyond the epic outdoors scene, Greenville is a top-rated culinary destination with a global food scene and a thriving arts and culture hub with museums, performing arts venues and an impressive public art collection. On top of that, this fast-growing city boasts a diverse economy with key industries including manufacturing, health care, life sciences, education and tourism.
Why Greenville is a Great Place to Live in the Southeast:
- Greenville is affordable, with a cost of living below the national average and an approachable housing market.
- Life revolves around the Swamp Rabbit Trail, and Greenville is one of the most bike-friendly cities in the country.
- Greenville has a strong job market and is a powerhouse for advanced manufacturing.
- Greenville is an arts and culinary hub, home to more than 100 local restaurants and galleries.

Columbia, South Carolina
Southeast Rank: 24 | Population: 147,198
Columbia is one of those cities with a knack for converting tourists to residents, where visitors say, “I could totally live here!” Whether you visited during the fall for a University of South Carolina Gamecocks football game or came for the outstanding arts and culture attractions, it’s easy to be charmed and imagine living in Columbia.
Unsurprisingly, people have been flocking to this city to put down roots: The city of 147,198 boasts several quality-of-life perks, from a lower cost of living than the national average to top-rated schools and great hospitals. Its environment is also a standout. Located in the heart of South Carolina, the city lies at the confluence of the Saluda and Broad rivers, which merge to form the Congaree. For locals, this means epic tubing and kayaking.
Plus, the city strikes a just-right balance for those who love city life and the outdoors. Residents will find plenty to do in vibrant downtown districts, with traditions like First Thursdays on Main, a monthly celebration of the city’s revered arts and culture scene spanning five blocks. It’s a breeze to get around downtown, too, with the Soda Cap Connector transit system. Then, for some rest and relaxation, residents can find plenty of retreats, like hiking and canoeing in Congaree National Park or fishing for striped and largemouth bass at Lake Murray.
As the state capital and home to the state’s flagship university and Fort Jackson military base, the city is a bustling economic engine for South Carolina. Businesses love relocating to Columbia because of the strong talent pipeline from students who graduate from the University of South Carolina and from historically black colleges in the area, such as Benedict College and Allen University. The city also has a reputation as a startup-friendly city.
And here’s some fun Columbia 101 trivia: The nickname “Soda City” came about because the city was once abbreviated as “Cola.”
Why Columbia is a Great Place to Live in the Southeast:
- Columbia is affordable, with a cost of living below the national average and housing costs significantly lower than those in neighboring cities.
- As the capital of South Carolina and home to the University of South Carolina, Columbia is a major center for education and government jobs.
- At the confluence of the Broad, Saluda and Congaree rivers, outdoor recreation is abundant in Columbia.
- Economic opportunities in Columbia are expanding and diversifying, driven by the growth of the manufacturing and tech sectors.
Tennessee: Mountain Backdrops and Hidden Gems

Knoxville, Tennessee
Southeast Rank: 12 | Population: 206,721
Go, Big Orange! That’s the chant you hear in the fall during football season in Knoxville when home games fill up the 101,915-seat stadium at the University of Tennessee. The university is the lifeblood of this city, contributing significantly to the local economy.
However, people moving to Knoxville will quickly learn that life outside the university’s sphere is just as great. Knoxville is the largest city in East Tennessee and offers unbeatable amenities for its residents. Those range from a fabulous arts and culture atmosphere to terrific restaurants, fun shopping and lively nightlife centered around Market Square and the downtown district. The historic Tennessee Theatre and Bijou Theatre, just off the square, host a variety of concerts, performing arts and touring Broadway shows throughout the year.
The Tennessee River runs through the heart of the city, and its proximity to the natural world (and Great Smoky Mountains National Park) offers boundless opportunities for outdoor pursuits such as fishing, hiking, biking, camping and backpacking.
Getting around town is easy-peasy, with shuttles, scooters, buses and a free trolley! And there’s ample parking – free in many places in the evening and on weekends – including right in the heart of downtown. The city is walkable and bike-friendly, with 112 miles of greenways and “soft-surface” trails. Since this city is on the move, it’s no surprise that business is booming here, with big-name firms such as Regal Cinemas, the Tennessee Valley Authority (TVA) and Pilot Flying J. The job market is diverse, too, employing people in fields ranging from education and government to retail and health care. Knoxville packs a big punch while maintaining a relatively low cost of living.
Why Knoxville is a Great Place to Live in the Southeast:
- Knoxville is an innovation hub thanks to the University of Tennessee and nearby Oak Ridge National Laboratory.
- Knoxville is an urban oasis and is the gateway to the Great Smoky Mountains, the most visited national park in the country.
- Living in Knoxville is highly affordable, with a low cost of living, no state income tax and utility costs significantly below the national average.
- Home to the University of Tennessee and its SEC sports, creative energy and research facilities, Knoxville is a quintessential college town.

Murfreesboro, Tennessee
Southeast Rank: 14 | Population: 173,651
Want to be close to all the fun in Nashville but enjoy a lower cost of living and tons of wide open spaces? Set your sights on moving to Murfreesboro, just 45 minutes outside Music City. Murfreesboro is considered the geographical center of Tennessee, and it makes sense that this Southern city is in the middle of all the action. Thanks to livability factors like affordability and easy transportation, it’s no wonder that Murfreesboro is one of the fastest-growing cities in the country.
Not only does Murfreesboro have all of the big-city amenities and small-town charm, but it is also home to some of the best schools in the state, a booming economy and fantastic access to the outdoors. It’s easy for the city’s residents to get around town here. Zippy transit buses run seven routes through Murfreesboro, and this top-rated city has a well-connected greenway system for walking, biking and skating.
The economy in Rutherford County is thriving, with plenty of jobs in advanced manufacturing, aviation and aerospace, tech and life sciences. Middle Tennessee State University, located here, has a solid reputation for graduating top tech talent.
When it’s time to unwind or explore, this midsize Middle Tennessee city offers ample amenities, including great municipal and disc golf courses, parks, trails and historic sites. Shopping local is easy, too: the city has a historic downtown with more than 400 locally owned businesses and a walkable Public Square, anchored by the stately Rutherford County Courthouse, built in 1859.
Why Murfreesboro is a Great Place to Live in the Southeast:
- Murfreesboro is one of the fastest-growing cities in America, attracting young professionals and families.
- Home to Middle Tennessee State University, Murfreesboro is a hub for education and research.
- With housing costs and overall expenses below the national average and no state income tax, Murfreesboro is affordable.
- There are plenty of economic opportunities in Murfreesboro, and the city is home to several major employers.

Chattanooga, Tennessee
Southeast Rank: 19 | Population: 195,518
Chattanooga is the Southeast’s adventure capital. Set on the banks of the Tennessee River, Chattanooga residents have plenty of ways to stay active, from whitewater rafting to hiking and biking on scenic trails. But the city has especially made a name for itself in the climbing world, with sandstone boulders and cliffs surrounding the city and beckoning climbers, plus High Point Climbing and Fitness’ downtown location, which features rock-climbing walls on the building’s exterior. On top of all the amazing outdoor activities close to home, residents are only two hours from the Great Smoky Mountains, one of the most visited national parks.
Chattanooga’s love for Mother Nature extends beyond outdoor recreation, though. Nicknamed “The Scenic City,” the city earned high marks in the environment category. Programs like Bike Chattanooga, which has 43 bike stations throughout the city, a downtown electric bus service and free home energy checkups, reflect the city’s commitment to preserving its natural beauty.
After all that adventuring, locals can meet up with friends and enjoy a cold one. The craft beer scene here has been gaining momentum. Some of the best ways to enjoy it are ordering an easy sipper, playing pickleball at Five Wits Brewing or settling in for a live comedy show or free trivia night at Hutton & Smith Brewing.
Beyond the outdoors, there are so many ways to stay entertained here, including the Chattanooga Choo Choo, a downtown district where you can enjoy a drink, grab dinner, catch a comedy or music show and play games at the CoinOp Arcade. The city is also a serious contender for young professionals looking to launch into their careers or level up, and they can connect with others through groups like the Chattanooga Young Professionals. Property taxes are low in the region, there’s no state income tax in Tennessee and home prices are more affordable than the national average, making it an attractive city for those who value affordability. Remote workers moving to Chattanooga also find much to love, from the super-fast internet to coworking spots and coffeehouses.
From train rides to engaging museums and parks to play at, there are plenty of options to keep the youngest residents entertained, making it a destination for young families looking to put down roots.
Why Chattanooga is a Great Place to Live in the Southeast:
- Chattanooga is an outdoor paradise, offering rock-climbing and nearly 30 miles of riverfront paths.
- Known as Gig City, Chattanooga is a tech hub and global leader in digital connectivity.
- Chattanooga is affordable, offering residents a high quality of life with a low cost of living.
- Chattanooga is family-friendly, with award-winning attractions like the Tennessee Aquarium and a public school system that emphasizes STEM and the arts.
Virginia: Historic Heritage and Modern Growth

Virginia Beach, Virginia
Southeast Rank: 3 | Population: 457,403
What’s not to like about a city with “beach” in its name? Absolutely nothing!
People are moving to Virginia Beach in droves. This coastal city is known for its sandy shores and the throngs of people who descend to enjoy fun in the sun when the weather warms up. However, more than 457,000 residents can access that beauty and those beaches year-round.
There’s a vibrant arts district, a mouthwatering culinary scene, water recreation galore and an incredible lifestyle overall. Those who move here can stretch their dollars further, too, as the cost of living in Virginia Beach is lower than in other Mid-Atlantic and Southeastern cities. A highly educated workforce and an economy sustained by a diverse group of industries make it easy to call Virginia Beach home, too.
Virginia Beach has seven distinct districts, including the Town Center, Oceanfront and even one dubbed the ViBeCreative District! When it comes to the necessities, the city ranks high with terrific health care options, thoughtfully designed transportation – including surreys and trolleys – and more than 200 miles of bikeways and trails. The makers in this city show off their creativity with colorful murals, sculptures, artistic performances and so much more, creating an all-around lively (and livable!) atmosphere. Plus, it’s easy to find your footing in Virginia Beach. The tight-knit community looks out for one another and the city ranks as the U.S. city with the highest volunteer hours per capita.
Why Virginia Beach is a Great Place to Live in the Southeast:
- Virginia Beach has a stable, growing job market, with a massive military presence and a strong tourism industry.
- With some of the lowest real estate tax rates in the region, owning a home in Virginia Beach is attainable.
- Virginia Beach is a caring community that leads the nation in volunteer hours per capita.
- With roughly 35 miles of coastline and miles and miles of paths, Virginia Beach is a paradise for outdoor enthusiasts.

Lynchburg, Virginia
Southeast Rank: 11 | Population: 80,704
When it comes to living in Lynchburg, outdoor lovers can’t get enough. The city is set in the foothills of the Blue Ridge Mountains and along the banks of the James River. That means the recreational possibilities for locals are endless, including kayaking, hiking, biking, rock climbing and more.
The city treasures its outdoor playground and ranks high for its environment. The city has a superb trail system and an ideal climate for enjoying four seasons of fun – from the fabulous fall foliage to hitting the nearby slopes in winter and heading out on fly-fishing outings in summer. The famed Appalachian Trail is also just a few miles outside the city.
Beyond the great outdoor amenities, Lynchburg is also rich in arts and culture, home to several museums and committed to public art. Every spring, the city hosts an International Festival that celebrates cultures from around the world. Lynchburg is full of historic neighborhoods and home to more than 50 sites listed on the National Register of Historic Places.
While the city appeals to people of all ages, it’s a great place for young professionals to enter the workforce and grow their careers. Job seekers benefit from the region’s thriving business scene, which supports several growing industries.
The downtown area is where the past meets the present, full of local boutiques and delicious dining options, some housed in historic buildings. With its historic charm, modern amenities and welcoming community, it’s no surprise that people are keen to settle in Lynchburg.
Why Lynchburg is a Great Place to Live in the Southeast:
- Lynchburg is affordable, with housing costs lower than the national average and a low cost of living.
- Home to five colleges and universities and an educated workforce, Lynchburg is a regional hub for higher education.
- There are plenty of economic opportunities in Lynchburg, and the city is a hub for innovation and manufacturing.
- Exploring the outdoors in Lynchburg is easy, with immediate access to the Appalachian Trail and the James River.

Richmond, Virginia
Southeast Rank: 15 | Population: 234,941
Moving to Richmond means residents have access to world-class museums, a fantastic food and beverage scene (weave the mimosa trail into your brunch plans!) and thrilling outdoor adventures. How many other cities can claim to have class IV rapids rumbling through downtown, ready to raft with an outfitter?
Steeped in American history, the city honors the past while looking ahead to the future. The city’s sustainability commitments also make it one of the best places to live in the Southeast. The city aims to reduce greenhouse gas emissions by 45% by 2030 and reach net zero by 2050.
Residents don’t have to spend a fortune to enjoy the good life, either. The cost of living is lower than the national average, and the city recently committed to building 1,000 more affordable housing units.
The people who call Richmond home reap the benefits of this multifaceted city. More than 900 restaurants are in the area, and foodies will surely get their fill. The city also hosts unique festivals and gatherings to bring locals and tourists together, such as Dominion Energy Riverrock, which combines outdoor sports and music and the Richmond Folk Festival, which highlights the variety of American culture through storytelling, music and food. You can even watch rats play basketball at the Science Museum of Virginia.
Why Richmond is a Great Place to Live in the Southeast:
- Richmond has a robust, high-paying job market and is a powerhouse in finance, law and Fortune 500 companies.
- Richmond is a foodie destination and has a high density of craft breweries and farm-to-table dining options.
- Getting around Richmond is a breeze, with low commute times and easy access to Washington, D.C. and Northern Virginia.
- As the only U.S. city where Class III and IV rapids run through downtown, Richmond is an outdoor lover’s paradise.
