Eastern North Carolina startup, Game Theory Group, uses technology to help match student athletes with jobs.
While playing basketball at Lehigh University in Pennsylvania, Vincent McCaffrey was a dedicated student athlete, but he often found himself at a disadvantage to his non-athlete friends.
“When employers came on campus looking for potential hires, I was always at practice or traveling for a game,” he says. “I later realized that this was an unfortunate circumstance other athletes experienced, too. Working in the business world, I’ve had a chance to hire and work with many individuals, and I’ve found that former student athletes make great employees.” McCaffrey’s experience inspired him to found Game Theory Group, a Greenville-based tech startup that helps student athletes transition into the workforce.
“Everyone I talk with tends to have anecdotal experience about working with former athletes,” McCaffrey says. “Employees like these tend to be goal-oriented, have good time management skills and work well with teams. They also handle feedback well, having been on the receiving end of a coach’s direct criticism.”
Through its website, gametheorygroup.com, the company works with college athletic departments, students and potential employers to match employees with companies. The site also helps athletes prepare for their future careers and work on academic needs.
“We work with 17 schools across country, including North Carolina State, University of Kentucky, University of Michigan and Michigan State,” McCaffrey says. “We’re growing rapidly, with plans to start working with high schools.” McCaffrey says his company has helped place student athletes with companies such as Reckitt Benckiser Pharmaceuticals, Goldman Sachs and Teradata.
“The Greenville area has been fantastic,” says McCaffrey, who operates out of the Technology Enterprise Center of Eastern Carolina. “We’ve worked with the local economic development authority and received consulting services from the Small Business & Technology Development Center. This is a great place to launch a business.”