Wilmington, NC is among the Top 100 Best Places To Live in the U.S.

Jeff Adkins

Coastal living doesn't have to come at a cost in Wilmington, NC. Picturesque beaches, a laid-back lifestyle and a flair for film all add to why this Southern city is a great place to live. Wilmington residents enjoy a high quality of life and are highly educated.

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Living in Wilmington, NC
Explore Things To Do, Cost of Living, Top Restaurants and More

Thinking of moving to Wilmington, NC? You’ve come to the right place! You will find all the details about living here, from insight into the quality of life and cost of living to details about industry and job opportunities to lists of fun things to do.

Why You’ll Love Living in Wilmington, NC

Dreaming of an affordable coastal community? That’s just one of the reasons you’ll love living in Wilmington, NC.

If your social media feeds are full of the coastal grandmother aesthetic (read: beachy, romantic, intentionally slow-paced), you’ll love what Wilmington has to offer. As one of the best places to live, this city is postcard-perfect. Situated between the Cape Fear River and the Atlantic Ocean, it has a cute riverwalk and a 230-block historic district with moss-draped oak trees and gorgeous architecture. 

But the charm doesn’t stop there: This midsize city of 122,944 residents is close to three island beaches, which means weekends feel like a vacation. Wrightsville Beach is just 8 miles away and is a popular spot for surfing and stand-up paddleboarding. Enjoy nostalgic fun on the boardwalk at Carolina Beach. And at Kure Beach, unplug and unfurl a towel in the sand or go fishing. North Carolina has become one of the fastest-growing states in the country in recent years, thanks in part to its lower cost of living, thriving arts and culture scenes, and stand-out higher education system, which includes a 58-campus community college system. Wilmington, in particular, ranks high for its education offerings. The Southeastern city is home to the University of North Carolina Wilmington, a top doctoral and research institution.

Top Reasons to Move to Wilmington

  • Wilmington is a coastal paradise, just minutes from Wrightsville, Carolina and Kure Beaches.
  • Home to one of the nation’s largest film and television production facilities, Wilmington is the Hollywood of the East.
  • Wilmington has no shortage of things to do, from fine dining and independent stores to a historic downtown Riverwalk.
  • With mild winters and plenty of green spaces, Wilmington offers a year-round outdoor lifestyle.

Wilmington, NC Quality of Life LivScore

0 1000 1000 669

Wilmington, NC Top Categories

  • Transportation

  • Education

  • Housing & Cost of Living

Wilmington ranks highest for transportation, education and housing.

Where Is Wilmington, NC?

Wilmington is a charming coastal city in southeastern North Carolina, about 130 miles south of Raleigh, accessible via U.S. Route 17. Known for its historic downtown and ties to the film industry, it blends riverfront charm and beachy vibes. Wilmington International Airport is just north of the city and offers flights to Atlanta and Charlotte. Ready to roam? Here’s how close you are to some major nearby cities:

  • Raleigh is roughly 130 miles northwest, where you can enjoy exploring the North Carolina Museum of Art and State Farmers Market or catch a show at Duke Energy Center.
  • Myrtle Beach, SC, sits 75 miles south, home to golf courses, the SkyWheel and Broadway at the Beach.
  • Charleston, SC, is just 175 miles south, where you can stroll the Battery, visit Fort Sumter or explore the French Quarter.

Weather and Climate

The local weather is characterized by a humid subtropical climate, featuring long, hot summers and mild, short winters. Residents enjoy refreshing Atlantic sea breezes and many sunny days, though the area experiences plentiful rainfall and high humidity year-round.

Average Temperatures

74 high / 53 low

Average Annual Rainfall

58 in

Average Annual Snowfall

2 in

Economy and Jobs

The city has a diverse economy, with several major industries contributing to the area’s growth and development. These industries include tourism and hospitality, health care and social assistance, and film and television production. The city is affectionately called “Wilmywood” because it has been the filming location for numerous movies, TV shows and commercials. 

The cost of living in Wilmington is below the national average. The median home value in Wilmington is $385,979, and the average household income is $67,477.

North Carolina has a state income tax, and Wilmington residents can expect a combined 7.0% sales tax rate in 2026.

Who are the major health care providers in Wilmington, NC?

Novant Health New Hanover Regional Medical Center is one of the best hospitals here and one of the highest-ranked hospitals in North Carolina. Additionally, Novant Health’s Betty H. Cameron Women’s & Children’s Hospital is beloved by residents.

Quick Facts About Wilmington, NC

Average Commute
16 minutes
Median Home Value
$423,278
Median Household Income
$113,746
Total Population
124,416
Median Property Tax
$2,060
Median Monthly Rent
$1,396

What Makes Wilmington Unique

If Wilmington looks familiar, you may recognize it from “Dawson’s Creek” or “Iron Man 3.” There’s a reason it’s called “Wilmywood,” or the Hollywood of the East. 

Because of its mix of natural beauty, beach access, historical sites, cultural events and recreational opportunities, tourism plays an important role here. “Wilmywood,” as the city is affectionately called, has a long-standing history as a prominent film and television hub. The city offers filmmakers a variety of locations, from historic downtown streets filled with Southern charm to stunning coastline and beachfront scenery. In addition to Cinespace Wilmington’s massive studio complex (we’re talking 10 stages!), the city is home to other significant production companies like Dark Horse Studios, which added 40,000 square feet to its campus and two new purpose-built stages. Despite fluctuations in tax incentives, the local film industry remains resilient, attracting projects with its unique charm and supportive infrastructure.

Things to Do

Blending history, art and family fun with the coastal coolness that comes with being a beach town, the city’s wonders are endless. History buffs will love visiting spots like Bellamy Mansion and Latimer House. Dive into the local lore by visiting the Cape Fear Museum of History and Science or the Wilmington Railroad Museum. Art thrives in Wilmington and is showcased at the Cameron Art Museum and Thalian Hall, as well as through local galleries and events such as the Azalea Festival.

For family-friendly fun, the Children’s Museum of Wilmington and attractions like the Battleship North Carolina provide engaging adventures. Downtown’s Riverwalk and boutiques offer fun places for shopping and dining, and year-round festivals keep the city buzzing.

Colorful flowers fill a gated area along the Cape Fear riverwalk in Wilmington, NC.
Wilmington, NC’s Riverwalk is lined with charming shops, inviting restaurants, and stunning views of the Cape Fear River.
What is something you can do for free in Wilmington, NC?

How does a long walk along the river sound? Take a stroll through the city’s historic River District, home to 2 miles of scenic walkways, breathtaking views of the Cape Fear River from the Riverwalk, and a variety of local restaurants, stores and attractions, including the USS North Carolina Battleship.

What are some things to do in Wilmington, NC, with kids?

At the Wilmington Railroad Museum, kids can climb into a caboose, see model trains and learn about railroad history.

Where do locals shop in Wilmington, NC?

Find everything from unique gifts to vintage clothing, art and antiques at the locally owned shops in Wilmington’s River District.

Where is the best place for live music or performing arts in Wilmington, NC?

Located along the Cape Fear River, Live Oak Bank Pavilion is Wilmington’s largest outdoor music spot. National touring acts and summer concerts regularly happen here.

Outdoor Activities

The port city is a gateway to area beaches, boasting a huge historic district, a mile-long riverwalk and plentiful opportunities to get outside, including the area’s more than 50 golf courses and nearby beaches. The Riverwalk is a perfect spot for scenic strolls, and Airlie Gardens, home to a 500-year-old oak tree and a butterfly house, showcases the area’s natural beauty.

Beaches and golf courses, including the revitalized Wilmington Municipal Golf Course, designed by Donald Ross, and the scenic Beau Rivage Golf & Resort, define Wilmington’s landscape. Feeling active? Greenfield Lake is your playground for kayaks and trails, while the Cross-City Trail stretches 15 miles of pure adventure. Parks like Long Leaf and Halyburton are packed with playgrounds and trails, perfect for kids. Catch a Wilmington Sharks baseball game or visit Jungle Rapids Family Fun Park, where outdoor adventures and coastal vibes collide.

Restaurants, Breweries and Bars

Take a bite out of this community’s food scene. It’s a flavor fiesta where the ocean’s bounty meets Southern charm. Savor expertly prepared seafood at Cape Fear Seafood Company, then indulge in a waterfront meal at The Pilot House. But the adventure doesn’t stop there. Indochine’s lush garden setting offers an escape, and RX Restaurant & Bar elevates Southern comfort to new heights. Savorez ignites palates with Latin American flair. The local craft beer scene bubbles with local flavor, thanks to breweries like Wilmington Brewing Company and Front Street Brewery. More than 40 local eateries and pubs add to the city’s food and drink scene.

What is one of the best places to eat in Wilmington, NC?

The outdoor space at Indochine practically doubles as a botanical garden. The Thai and Vietnamese restaurant has a cute gift shop in a bungalow where you can shop while you wait for a table. Be sure to order a dumpling sampler for the group.

What is the best coffee shop in Wilmington, NC?

Hidden Grounds Coffee will start your morning with great coffee and equally fantastic vibes. The shop has a cute backyard oasis. You deserve a little treat, like a double espresso garnished with a toasted marshmallow.

Where is the best happy hour in Wilmington, NC?

South Front Tavern serves up quality craft cocktails and $5 bar bites at “Wilmington’s longest happy hour” from noon to 6 p.m. on Fridays (and from 4 to 6 p.m. Monday through Thursday).

Educational Opportunities

The city’s New Hanover County Schools district serves more than 25,000 PreK-12 students and operates 42 schools. The district has a favorable student-to-teacher ratio of 15:1 and is ranked within the top 20 school districts in North Carolina. There are several private schools here, too, from religious to STEM-focused. Cape Fear Academy is an independent school serving Pre-K-12 students and offering a curriculum focused on college preparedness.

What colleges and universities are in Wilmington, NC?

The community’s most well-known university is the University of North Carolina – Wilmington, part of the prestigious University of North Carolina system. Other notable institutions include Miller-Motte College and Cape Fear Community College.

Map of Wilmington, NC

Experiences & Adventures in Wilmington, NC

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Data used on Livability.com is provided from the most recent release (November 2025) by Applied Geographic Solutions (AGS). Our LivScore is calculated in partnership with AGS. Sales tax sources: Sales Tax Clearinghouse, Tax Foundation, and State Revenue Departments. Local rates are population-weighted to account for municipal variations.

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